Entertainment pundit John Campea recently posted a video lamenting the increasing cost of going to the movies (ticket prices, concessions, etc.). He worries that it will mean fewer people going to the cinema. The guys over at CarEdge have long been disappointed in the rising costs of car purchases, with similar concerns that Campea has about moviegoing, that higher automobile costs will mean a decrease in sales. That situation may be resolving itself soon, though. Meanwhile, CNBC recently did a report about how Disney may be pricing some families out of visiting its theme parks. The aforementioned folks lay out the mathematics of how the economy is supposed to work, that lower prices for goods often means more people purchasing them. A surfeit of consumers means an increase in sales which, depending on the margins, often means an increase in profit. In short, a business should always be looking to expand its customer base. It's capitalism 101, right? Right? Or